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International Book Fairs and Book Promotion


Eva Stensrud

Literature, German-speaking Switzerland / Book service (out of office until 31.12.18, deputy Elke Huwiler)

T +41 44 267 71 62


International book fairs are meeting points for both book lovers and professional experts. Recent publications are presented, symposia and other literary events held and licences negotiated. Swiss publishers are also there to showcase their products, which makes book fairs an important platform for Switzerland’s cultural presence abroad, for the promotion of Swiss books and for cultural exchange in general.

Pro Helvetia supports the Swiss booths jointly run by the country’s three booksellers and publishers associations at the ten most important international book fairs – Frankfurt, Leipzig, Vienna, London, Bologna, Paris, Brussels, Montreal, Turin and Rome. Starting 2016, Pro Helvetia also provides support to a variety of other activities promoting Swiss books, including further book fairs, book-related events at international festivals and cooperation projects between practitioners from Switzerland and abroad.

Budget 2016CHF 500,000 for book fairs and CHF 200,000 for book promotion
Book fairs 2016Bologna, Brussels, Frankfurt, Leipzig, London, Montreal, Paris, Rome, Turin, Vienna
PartnerSchweizer Buchhändler- und Verlegerverband (SBVV); Association Suisse des Diffuseurs, Editeurs et Libraires (ASDEL); Società Editori Svizzera Italiana (SESI)

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