Music

Promotion of emerging artists: Push It

Target group
Institution in Switzerland
Submission deadline
1 March and 1 September

What

Further development for an emerging musician accompanied by a label:

  • Strengthening of professional networking (participation in platforms, exchange with experienced artists and professionals on a national and international level)
  • Planning and implementation of a national and international promotion strategy (including the development of communication tools)
  • Artistic mentoring

Emerging artists are considered those musicians who have completed their professional training or presented their first work to the public less than five years ago.

For Whom

Music labels that support emerging musicians from Switzerland in their artistic development and promotion on a national and international level.

Selection Criteria

  • Convincing concept for the further development of a specific musician’s career
  • Label with international reach
  • An expense allowance must be provided for emerging musicians

Financial Contribution

  • Up to CHF 20,000

Content Of Application

  • Project description (concept, implementation and promotion strategy, max. two A4 pages)
  • Details of the persons involved: label and emerging musician
  • Detailed budget

Application Deadlines and Decision Timelines

Applications can be submitted from1 January and 1 July
Submission deadline1 March and 1 September
Notification of decisionWithin eight weeks
Earliest start date for the project1 May and 1 November
Image by Flora Mottini

General Requirements

Introduction

Pro Helvetia promotes the professional contemporary Swiss art and cultural production (without film) with a view to diversity as well as national and international reach. It supports the creation of new artistic works and productions, the exchange between Switzerland’s various linguistic regions, the dissemination of Swiss art and culture outside Switzerland and international cultural exchange. As a national foundation, Pro Helvetia supplements the promotional activities of Swiss cantons and municipalities and only supports projects that are cross-regionally or internationally recognised.

Pro Helvetia will only consider funding applications if they are complete and have been submitted on time.

To be eligible for support, projects must

  • have a clear connection to Switzerland
  • be of nationwide importance
  • be adequately co-funded by other public or private means
  • respects/guarantee fair working conditions

Connection to Switzerland

A connection to Switzerland is given, if one of the following conditions is met:

  • The production or project in question is developed or implemented by artists and cultural practitioners, who verifiably hold Swiss citizenship or are permanent residents of Switzerland and who are regularly artistically involved in relevant events in Switzerland.
  • The project is created, developed, or implemented by an independent group or cultural institution whose place of production is in Switzerland and who is regularly and publicly active in Switzerland.

Nationwide relevance

Nationwide relevance is given, if one of the following conditions is met:

  • The art and cultural practitioners participating in the project are regularly involved in programmes of nationally recognised art and cultural institutions in Swiss regions other than their own or abroad, and the project in question has a transregional appeal.
  • The artistic potential of an emerging art practitioner involved is exceptional in terms of a national or international career.
  • The project makes a significant contribution to the development of Swiss artistic and cultural production and its dissemination.
  • The project is of significant importance for the exchange between Switzerland’s various linguistic regions.

Assessment of content and quality

Within the framework of the available funds, Pro Helvetia prioritises projects that most comprehensively meet the funding criteria. The Foundation assesses whether

  • the project demonstrates high degree of independence and professional competence as well as social and thematic relevance
  • the project is implemented according to professional standards
  • the costs are commensurate with the expected impact
  • a lasting impact can be expected

Furthermore, the Foundation attaches great importance to the following aspects:

  • The project has an appropriate commitment to diversity.
  • Resources are used in an ecologically responsible manner and work and production are planned sustainably.

Restrictions

Pro Helvetia is unable to consider funding requests if

  • the same part of the submitted project is already received funding from other federal bodies (e.g. Federal Office of Culture, Presence Switzerland, Swiss National Science Foundation, Swiss Agency for Development and Cooperation)
  • the project is part of a school or university curriculum/basic training or continuing education programme (including dissertations, diploma projects, university scholarships, etc.)
  • funding is intended to cover infrastructure and equipment costs, as well as the costs of operating cultural facilities, archives and collections
  • the project does not depend on funding from Pro Helvetia

Status: January 2024